Are you 21 or older?
You must be 21 years or older to view more. By checking Yes you agree to our Terms of Use and Privacy Policy.

Every Sip is
Steeped in Tradition

100% agave and additive-free tequila
A brand of the San Antonio Stock Show & Rodeo, every purchase benefits Texas Scholars and helps educate the youth of Texas.

A Message From the Bottle

An homage to our roots, our bottle honors the rodeo and ranching heritage. Even better than the bottle itself – the liquid inside.


Lasso-Inspired Elegance
Rope-wrapped neck to imitate the lasso of the charro horseman


Rodeo Tribute Shoulder
Shoulder emblem to replicate a rodeo contestant back number


Eco-Friendly Craftsmanship
100% recycled glass bottle with hammered features


Iconic Fusion
The well-known “S hat” logo of the San Antonio Stock Show & Rodeo is a prominent feature of the Surtierra name to tie the two brands together

Find Surtierra

Grab Surtierra from one of our many partners around Texas

Can't Wait to Try It?

Skip the store and order direct from us today!